Fortnite Invitational 2024 - Video production
Organization of the Media Day for the 2024 Fortnite Invitational
Who is the client?
Epic Games is a renowned video game development company, best known for creating iconic titles such as Fortnite.
The Fortnite Invitational, meanwhile, is a major video game tournament organized for professional players and Fortnite streamers
What were our missions?
Breakflip supported Epic Games in organizing the Media Day for the 2024 Fortnite Invitational. The organization was divided into two parts:
Part 1: Planning and Logistics
- Booking: Reserve the venue for the Media Day, as well as hotels for players, content creators, and staff.
- Coordination: Coordinate transportation between the airport or train station, the hotel, and the Media Day location.
- Catering: Meals for players, content creators, and teams were provided by Burgouzz.
Part 2: Production
- Setup: Supervision and installation of technical equipment.
- Photo and Video Shooting: Capture videos and photos of the players for the event trailer and other communication materials.
- Editing: Post-production editing of the footage.
- Delivery: Send the trailer to the content creators.
Key Takeaways
- Video produced for a Fortnite Invitational broadcast on Doigby’s channel (+1.6M subscribers on YouTube).
- A short and impactful format designed to maximize engagement in the first few seconds.
- Strong community interaction and increased visibility for the event, with over 100 reposts of the trailer by participants and fans.
- Result: Over 800,000 organic views solely for the trailer published on X.