KONAMI - Yu-Gi-Oh! World Championship 2025
Organization of the Yu-Gi-Oh! World Championship 2025 in Paris
What is this event?
The Yu-Gi-Oh! World Championships is the event that crowns the best duelists in the world. Organized by Konami for the first time in Paris, this championship takes place every year on different continents. It brings together champions from multiple formats, including the Trading Card Game (TCG), Yu-Gi-Oh! MASTER DUEL, Yu-Gi-Oh! DUEL LINKS (Speed Duel), and Yu-Gi-Oh! Rush Duel. It is the ultimate gathering where players, who have qualified throughout the year, compete for the world title
What have been the different locations of the event?
The 2025 Yu-Gi-Oh! World Championships made history by taking place in three iconic locations in Paris, turning the capital into a true sanctuary for duelists from around the world.
The Competition: La Maison de la Mutualité
At the heart of the action, La Maison de la Mutualité pulsed with the rhythm of the duels. It was in this exceptional venue that the best players faced off on Saturday, August 30, and Sunday, August 31, 2025. Each day, an audience of 1,000 people witnessed a show lasting over five hours. The experience was heightened by grand opening ceremonies:
- On Saturday, a philharmonic orchestra performed live renditions of the most famous Yu-Gi-Oh! themes.
- On Sunday, a spectacular choreography celebrated the anime universe, igniting an already electrified hall.
The Fan Zone: Le Collège des Bernardins
Le Collège des Bernardins, with its magnificent vaulted hall, served as a gathering point for fans. This venue hosted the ‘Public Events,’ open tournaments that welcomed up to 500 players per day, as well as exclusive shops offering unique products specially designed for the event. It was the perfect place for duelists who had not qualified for the main competition to compete against each other and get their hands on collectible items.
The Exhibition: Le Musée Carnavalet
For a fully immersive experience, Le Musée Carnavalet opened its doors to an exceptional exhibition dedicated to the world of Yu-Gi-Oh! Throughout the event, over 8,000 visitors came to admire unique artworks, showcasing the richness and creativity of the franchise. This venue provided a space for exploration and reflection, enhancing the fans’ experience far beyond the duels.
What were our missions?
Breakflip organized the event from A to Z:
Phase 1: Planning and Logistics
- Booking: Reserve the competition venues, hotels for players, staff, VIPs, and content creators. Coordinate transportation (bus rentals and transfers) between hotels and the different event sites.
- Vendor Selection: Choose key partners for production, catering, logistics, and security.
- Budget and Reimbursements: Establish a precise budget for reimbursing players, content creators, staff, and VIPs from around the world. Manage travel and accommodation reimbursements.
Phase 2: Communication and Events
- Content and Design: Create all visual, virtual, and physical materials (banners, roll-ups, flyers, etc.).
- Goodies: Design and produce gifts for participants and content creators (playmats, card sleeves, caps, bags, etc.).
- Content Creators: Select and invite content creators who will be present on-site to cover the event.
- Press Relations: Organize a “Media Day” to allow media and content creators to interact with the players.
Phase 3: Execution and Reception
- Setup: Supervise and install technical equipment at each site and ensure it functions properly.
- Reception: Set up welcome teams for spectators, players, and guests. Ensure the entry and participation process is smooth and efficient.
- Additional Activities: Organize a bus tour of Paris for the guests, creating a memorable experience beyond the competition.
- Extra Activation: Launch the event at Le Musée Carnavalet, accompanied by a fashion show and special announcements.
Key Takeaways
- The event garnered over 15 million views worldwide.
- More than 2,000 spectators were welcomed at La Maison de la Mutualité.
- Over 8,000 people attended the exhibition at Le Musée Carnavalet.
- More than 1,000 participants took part in the Public Events at Le Collège des Bernardins.
- The President of the Republic, Emmanuel Macron, made a video on the occasion of this event.
- The spontaneous appearance of Kameto for a live IRL alongside Zouloux.
- Over 150 people managed simultaneously.
